Researching Barbara Kruger

Barbara Kruger

I would like to draw intertextuality to Barbara Kruger's famous artworks. I could use the intertextual references on a front cover or as imagery on print, also borrowed for my online products

Who is Barbara Kruger? 
She is an American artist and collagist, with most of her work consisting of black-and-white photographs laid with declarative captions stated in white-onred Futura bold oblique or Helvetica Ultra Condensed text
She is a conceptual artist which means that her concepts and ideas take precedence over the traditional aesthetic
I recognised her art initially as it has been borrowed by a high-end streetwear brand, 'Supreme' for their logo which I reckon that my upmarket audience will recognise

Therefore, this would also provide links to culture and fashion, while making political statements

Examples of her work include:

There seems to be a link between her work and feminism as she questions stereotypes of feminity and subtle female oppression through ideologies

I would love to incorporate this art style either:
- On a close up covering the model's mouth to represent women being voiceless
- Using the banner as a title for that edition- the text would have to be of political and social significance
- As a logo for my brand which I could then use on my website, to create coherent branding and convergence
- Perhaps the imagery could be used across my website but saying different things

I think this intertextuality would be appropriate for my demographic due to:
- The reference to art reflects the high-brow culture of an upmarket audience
- The imagery has been popularised by Supreme, a high-end brand- suitable for a middle/upper-class audience
- The use of political messages communicated through the art would be great for a socially-conscious audience